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Trying to scale your biz beyond six figures? Here are some dope (and proven) tips to get you started

Your business is doing good, but you still can't quite scale it to go beyond the six-figure mark. Here are some strategies you may need to consider implementing:

  1. It's Time to Stand Out: Focus on creating a unique and memorable brand story that connects with your target audience.

  2. Stop DIYing Your Graphics: Invest in high-quality visual and graphic design to make your brand stand out and appeal to your target market.

  3. Strategy Matters: Build a strong online presence by optimizing your website for search engines and creating a consistent and engaging social media strategy.

  4. Push that Brand: Leverage the power of influencers and brand ambassadors to reach new audiences and build brand awareness.

  5. Video is a Game Changer: Utilize video marketing to tell your brand story in a visually compelling way and engage with your audience on a deeper level.

  6. Don't Lose them with Bad Service: You can work extra hard at branding to gain new customers, but ultimately lose them because your business practices are trash. Work on offering personalized experiences and excellent customer service to build a loyal customer base that will refer others to your business.

  7. Collaboration over competition is more than a brunch theme: Develop real collaborations with other businesses and organizations in your industry to cross-promote and reach new audiences.

  8. Test and ReTest: Use data-driven marketing tactics, such as A/B testing and targeted advertising, to optimize your marketing strategies and ensure the best possible results.

  9. Technology is BAE (Before anything else): Embrace new technologies, such as virtual and augmented reality, to offer innovative and engaging experiences that set your brand apart.

  10. Stay Authentic and True to Your Values: Just because someone else introduces trap music into their restaurant branding doesn't mean you should follow suit. Always stay focused on YOUR core values and mission, and use them to guide all of your branding and marketing decisions. This will help you stay true to your brand and attract the right customers for your business.


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